Flipkart to set up Acre Logistics Park near Bengaluru
A Flipkart logistics hub, that includes Flipkart warehouse number 4 in Karnataka, can help raise the economic profile of a region and improve its. However, this Flipkart warehouse in Bengaluru still remains among the . Inside India's happiest warehouse — friendship, hope and the great. Flipkart Com in Mumbai. Get Phone Numbers, Address, Latest Reviews & Ratings, Photos, Maps for Flipkart Com, Mumbai on Justdial.
One of the biggest hubs, this warehouse was once the only one catering to all the orders originating in South India. Today, Flipkart has expanded its supply chain operations, opening large hubs across the country to get orders delivered faster to customers. During The Big Billion Days sale, which is one of the busiest seasons for Flipkart, more than extra workers are hired in this warehouse to fulfill the spike in orders.
Here, staff on the bustling floor move and pack various orders, racing to meet the tight delivery schedule of the sale. Timing is often everything during the hectic sale season. Narendra K Reddy, an Assistant Manager, is a soft-spoken man who runs a strict schedule on the warehouse floor. Every product has a specified slot in the humongous hub floor to ensure that each order is swiftly located and sent on its way to process before being dispatched.
In this picture, large appliances are packed onto shelves along the warehouse, awaiting orders. An employee at the Flipkart warehouse wheels a trolley through the aisles to the heavy appliances section to pick up one of the orders for processing. Before an order goes on to the dispatch stage, it is extensively wrapped to minimize all risk of damage on the way to the customer. Seen here are employees packing a VU television setone of the many millions of orders that came in this Big Billion Days sale.
Since the time it started operations inLetsbuy deployed heavily discounted prices and extensive product catalogues as strategies to acquire market share.
These Indian robots are marching into the world’s warehouses
But it burnt nearly all of it in less than a year. By the end of the year, it started knocking on investor doors for a fresh round of funds. Nobody uttered a peep. The Bansals were told much the same thing and had no option but to acquiesce. Accel and Tiger Global, however, salvaged all of the cash investments in Letsbuy and got additional stock in Flipkart.
All of this, in turn, raises a question: Venture capitalists balked at the figure. The funds were deployed immediately and the results were spectacular. The speed at which it happened blindsided everybody, including Accel, which until then had invested only 50 percent of what it had originally committed to. Left with no choice, it was forced to invest the remaining amount at a much higher valuation before getting relegated to the backseat.
At Tiger Global, the year-old Fixel was closer to the Bansals in age and outlook. Its investment sweet spot is the phase between the first venture funding for a startup and it going public. So, it prefers to let local venture capitalists spot promising companies by making the first investment, before opening its purse strings. Some call it investing in regulatory arbitrage, because it allows Tiger Global to acquire stakes, understand the real metrics of private companies, and then sell them to the public through an IPO just before that advantage disappears.
Amazon’s JV Cloudtail is its biggest seller in India - Livemint
Some of its investees have turned out to be much worse. This is not to suggest Tiger Global makes only risky investments. But when companies have to deal with conflicts of interest, it is usually the board that asks hard questions. Magow chose not to respond to a request for an interview. The schisms at Flipkart run deep and offer lessons on how not to expand a well-funded startup.
In Decemberafter its second round of funding that got Flipkart Rs 50 crore, Sachin and Binny embarked on a series of hires to man key functions like finance, category management, marketing and human resources HR. Vasudha Mangalam came in from a technology company to eventually lead HR.
Satyarth Priyedarshi, a former head of merchandising for the Borders bookstore chain in Dubai, was roped in to head buying and merchandising.
Within a year, all five quit. Soon after Vipul Bathwal came on board, he identified mobiles as a category and launched it in July Unlike many other IITs where students changed hostels during their four-year engineering stay, IIT-D insisted they stay in the same one.
This helped forge close networks and deep bonds that often lasted a lifetime between residents. Allegiance to a particular hostel meant friendships with others from a rival hostel was frowned upon. Though from the unglamorous civil engineering stream, he was politically active on the IIT-D campus. As opposed to him, Sachin was an introvert who preferred to spend most of his time within his room.
Soon, Kumar started to get in newer people like Maneesh Mittal and Anuj Chaudhary into the team, all from his network at Jwala. That was at a time when Flipkart was very small. Together with the Bansals, they banded together as a secretive bunch that decided which way things went.
Photos: Inside a Flipkart warehouse, a billion wishes are being fulfilled
That perhaps explains why Flipkart did not have a formal stock option programme till late when it commissioned ESOP Direct, an Indian specialist firm, to design the first version. Only a handful of loyalists were given stocks till then. An ex-employee recalls asking Sachin about consulting with a professor from IIM Ahmedabad known for his expertise in helping startups scale successfully. Flipkart India, for instance, has devised a complicated maze of many inter-connected and some purportedly independent entities.
WS Retail is one of the most important entities in this structure. Kumar was the de facto head of WS Retail and ran the logistics business until he left the company earlier this year. Flipkart has since bought back the logistics arm, as reported by Mint on 22 September.
Robot wars: Amazon has Kiva, Alibaba has Geek+, and there’s GreyOrange for the rest
To achieve this preferred mix of market place and direct sales, Amazon set up Cloudtail as a seller on its platform with the help of Catamaran Ventures, the family office of Infosys Ltd co-founder Murthy. Cloudtail brings significant benefits to Amazon India. The e-commerce giant has stopped giving guaranteed returns to some sellers on the inventory they commit to Amazon, the people cited above said.
For other sellers, too, Amazon has reduced the amount of guarantee it gives on their goods, the people said.